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Posts by Rafe Needleman

  1. Announcing the Evernote Accelerator

    Partners | By Rafe Needleman

    Our driving goal at Evernote is to help make people smarter. That’s a big mission, and we never planned on pursuing it alone. In 2008 we opened up the Evernote APIs to developers to see what other smarts-enhancing apps smart people could build. It’s time to take things further. We want to help developers build not just great products that work alongside Evernote, but great businesses that do, too.

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  2. Guy Kawasaki: Real Men Don’t Use Tags

    Partners | By Rafe Needleman

    I recently had a chance to interview the prolific author, Guy Kawasaki, on the topic of his latest book, APE: Author, Publisher, Entrepreneur – How to Publish a Book. Our conversation ranged from the changing business of publishing to a list of Guy’s recommended products for self-publishers. We also talked about how Guy stays organized. [...]

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  3. Beyond the “Evernote Fridge”

    Partners | By Rafe Needleman

    Soon, you may be able to buy a refrigerator with Evernote built into it. Really. At CES, Samsung showed off a prototype version of its T9000 fridge, which included an embedded touchscreen computer running a custom version of Evernote.

    Reactions to the T9000 ran strong. Some people thought it was a good idea and got the benefit. Others saw it as ridiculous excess. After all, if you can afford the high-end T9000, chances are you’ll have a nice smartphone in your pocket when you’re standing in front of it in your kitchen. But the product struck a nerve.

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  4. Evernote’s Designers Speak

    Our Notes | By Rafe Needleman

    On November 15, I hosted the first Evernote Talks event. This is our new series where we get together with Evernote users and fans and talk about the core elements of the Evernote experience. For this first event, the focus was on design. It was a good time to cover this topic, since we’ve just [...]

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  5. Meet Evernote’s Designers!

    Our Notes | By Rafe Needleman

    It’s been a busy few months for Evernote. We have new clients for Windows 8 and Windows Desktop. Our dramatically upgraded Mac client just went into limited beta. A new iOS client is coming shortly. And there are new versions of Skitch for Windows (desktop | Windows 8) and Android. Evernote partners have also recently [...]

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  6. Get Inspired with “Opportunity Notes”

    Our Notes | By Rafe Needleman

    Part of my job at Evernote is helping developers who are building new apps and want to integrate those apps into Evernote. That’s what my “platform advocate” title means. But another cool part of my job is scouring the startup landscape for new ideas. Every startup tells a story, after all, and most of them [...]

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